Win with Kellogg’s and make breakfast the most important meal of the day (CLOSED)

Congrats Kerry and Lelani!

Kellogg's Giveaway Pretty Please Charlie 1

I have to eat breakfast. Without it I can be beyond cranky.

My mom forced me to eat my cereal in the morning when I was at school and I am eternally grateful. I can remember a friend of mine in Grade 1 could not keep his eyes open in class and teachers thought he had learning difficulties… turned out it was because he refused to eat breakfast! Once his mom made sure he went to school with a full tummy, he had no problems keeping up with the rest of the class.

Breakfast really is the most important meal of the day. Especially for school-going children.

Did you know that almost one in five children go to school without breakfast? Studies indicate that children who attend school hungry have problems with their health and performance in school. Without having breakfast it is impossible for children to feed their minds and reach their full potential in school.

Below, Kellogg’s South Africa shares more about why kids should not skip breakfast and how they are filling tummies with their amazing Breakfast for Better Days™ initiative.

Feeding young minds: make breakfast the most important meal of the day

Kellogg's: make breakfast the most important meal of the day Pretty Please Charlie

It is said to be the most important meal of the day, but what makes breakfast so special? During the daily chaos of life, it is easy to sometimes miss out on your morning meal. However, registered SA dietician Kelly Francis believes that spending breakfast time together as a family has a noticeable, positive effect on the children’s learning and wellbeing.

“It is important that families sit down at breakfast time as a family. We teach our children how to walk, talk, but we forget that it’s important to teach them how to eat properly, to fuel their body with the right kind of foods. It’s about being an example and conscious of what we are teaching our children,” said Francis.

Parents who encourage breakfast time with their children also encourage a healthy relationship with food and healthier snacking habits.1,2 Research has shown that children who start their day with breakfast tend to have a lower Body Mass Index (BMI) and less chance of being overweight or obese.

“Children must focus on putting the right nutrients in their bodies as soon as they wake up. This will ensure they can learn and grow, and become the best they can be,” Francis adds. She says breakfast provides the body and brain with fuel after an overnight fast – that’s where its name originates, breaking the fast! Without breakfast the body is effectively running on empty, it’s like trying to start a car with no petrol!”

Studies indicate that breakfast helps children feel more alert and be in a better mood in the morning. That first meal of the day supports concentration in the classroom and helps fuel physical activity on the playing field which can translate into more fun. Breakfast intake has also been associated with improved memory, test grades and school attendance.

Unfortunately, many households do not always have access to breakfast and almost one in five children in South Africa goes without breakfast every single day. Kellogg’s South Africa has aimed to combat this issue with its Breakfast for Better Days™ initiative.

Since the programme began in 2014, over 13 million breakfasts have been served up, with 25 000 children getting a balanced breakfast  every school day in Gauteng, Kwa-Zulu Natal, the Eastern and Western Cape provinces.  The initiative provides these learners with grain-based cereals, which help to supply them with the fuel they need to make the most of every day.

“In order to help to develop a good relationship with food in adulthood, children must be taught the benefits of a balanced breakfast. Children who don’t eat breakfast before school are at a disadvantage and may be tired, anxious or aggressive. They aren’t able to concentrate and easily lose interest in lessons and activities. A hungry child struggles to follow what is going on in the classroom and doesn’t have the energy to participate in sports or activities. This eventually impacts upon their learning potential and may affect them emotionally and physically as they grow,” Francis concludes.

It seems that healthy habits in adulthood start with education in your childhood.  So if you don’t already, try and take the time to ensure your children are properly fueled with breakfast, to feed not only their tummies, but their minds too.


Kellogg’s has sponsored 2 awesome hampers for this giveaway!

Kellogg's Giveaway Hamper

Tell me which is your favourite Kellogg’s cereal in the comment section and you are in the draw. Extra entries for Facebook and Twitter shares  – make sure to leave a separate comment for each share telling me where you’ve shared the giveaway. Please make sure to leave your Twitter handle and/or Facebook name for verification. Max of 3 entries per person. Giveaway is open to SA residents only. The sponsor will send the prizes directly to the winners. Winners will be announced on 27 May ’16.

Good luck.


338 Replies to “Win with Kellogg’s and make breakfast the most important meal of the day (CLOSED)”

  1. All brans are my fave because they have good fibre to keep me regular and healthy!

    @lifeseed2 is my twitter handle. I shared the competition on there as well! 💖😊💁

  2. Coco pops are the best for their chocolatey milk!

    @yeuxcurieux – is my twitter and I’ve shared on there

  3. Rice crispies are my favourite! For their snapping, crackling and popping!

    @ivyscent – is my twiiter – I’ve shared there too!

  4. My daughter just loves the Coco Pops Bars and I like Rice Krispies #KELLOGS #AWESOME

  5. I have liked & shared on facebook @schantelle botes and on twitter @bn_schantelle.

  6. The coco pops is a family favourite.. and the kids love taking the coco pops cereal bars to school

  7. My household consists of 3 1/2 people at the moment, my husband, my 2 year old son myself and my little girl due in july :) our all time favorite cereal has to be Kelloggs Cocopops, a big box doesnt last a month in our house, i cant wait to eat breakfast in the morning! shared on twitter @sarahjt875

  8. ooooh i CANNOT miss this one! kelloggs special K, FTW!!! any day, all day, shared on twitter @baked_CPT

  9. I love Kelloggs All bran with raisins in the morning! Yummmm….Monique Honeyborne Ghidoli on FB.

  10. I love coco pops ! Since my gran introduced me to those mini boxes . An old time fav filled with nostalgia as a kid . Shared via Twitter @LittleMissLee86

  11. I did not have the priveledge of having cereal before school,last nights pap was all we had.Now im working & my siblings have Kellogs Corn Flakes each morning!

  12. All bran is my favorite it helps my stubborn digestive system to function a little normally. I followed and shared the link on Twitter my handle @noziphoztha12

  13. My 2 “monkeys” at home just love the Kelloggs Coco Pops!!!! Cereal and Bars

    Sorry all, no sharing, im not on any social media sites :)

  14. I love the Rice Crispies – they are great for breakfast as well as including in baking.

  15. I have always loved CoCo Pops!!!

    And now my son does too…

    @Candice Piek Twitter
    Candice Piek Facebook


    1. Seriously cannot go wrong with my favorite Shock Cereal Bars from Kellogs. Delicious tasty and my 10yr old son loves them. I recently got retrenched so besides being a single mom I now am jobless with no income until the end of June waiting for uif and that doesn’t last. I am praying @prettypleasecharlie & @Kellogg to randomly select this blessed single jobless mom as 1 of the 2 winners. #blessed #thankful #holdingthumbs

  17. Absolutely love All bran flakes with Yoghurt and berries for breakfast (twitter handle @lantjie_jones)

  18. I adore Kellogg’s Corn Flakes, shared on twitter (my twitter handle: @Makopo1)

  19. I buy cornflakes, coco pops and bran so either of those :) I buy cornflakes more though. Rene Mc Leod

  20. Strawberry pops are my absolute favourite… They were a standard pregnancy craving too!
    Shared on Facebook (Tasneem Ebrahim)

    1. My hubby n sons favorite is rice crispies… Shared the giveaway via Twitter handle @segomotsi10

  21. My favorite cereal is All Bran flakes, healthy and tasteful at the same time, yummmmm..

  22. I love Kellogs All Bran flakes. My fb page Karlien van Vuuren i have shared it on.

  23. I shared the #Incredible Kellogg’s Hamper giveaway link to all my #Followers on #Twitter

  24. My #BestStartToTheDay is an #AbsolutelyAwesome bowl of Kellogg’s Special K Red Berries! #ThePowerOfBreakfast
    Twitter @john18011966
    Facebook John Taylor

    1. I love Rice kriesbies… it was a mission to get my 3 year ild girlto eat but since we buy them my life is so easy. As soon as she wakes up she is ready for breakfast.

  25. My favourite since i was a kid has always been coco pops. Im 26 now and still eat my coco pops! they also always had the best toys in them!

  26. Ooooo I love the COCO POP CRUNCHERS! I can never get enough, best thing to eat for dinner when you not in the mood for cooking

  27. I love rice crispies with ice cold milk and just a touch of sugar from childhood days and still put my ear to the bowl..yummy yum yum shared on fb and twitter

  28. I love the original Kelloggs corn flakes and they used to make a wonderful Kelloggs honey but crunch…wonder why they stopped?! it was great! B-) :-*

  29. I would have to say Kellogs Cornflakes, and my all time favourite… Rice Crispies (Especially the pink one).
    Share to facebook: monja Greyling

  30. From way back in the day I simply love Kelloggs Cocopops! :-* now even my son loves it too!

  31. Good old corn flakes ensures that I can start my morning on a high note full of energy.

  32. got to love the traditional kellogs corn flakes! thats my absolute favourite!
    @kamillia_singh Twitter

  33. my kids its the coco pops range, on weekends the cereal and for school always have the breakfast bars. Delicious and nutritious. sharing on all social media platforms

  34. I love Special K with banana and almonds. Shared via facebook: Tasneem Katsen and Twitter, handle: TasTKatsen

  35. My kids loves the cocopops while the hubby and I enjoys our All Brand Flakes…

  36. I Love Rice Krispies, I used to eat them as a child and now when I eat them, its the fondest memories of my childhood.

  37. My son enjoys his bowl of kellogs corn flakes!!! My daughter loves rice crispies and hunny loves all bran!liked, shared on Facebook, following on twitter @lukasandmichell

  38. I love Special K with cold milk. I have all the time, even supper when I’m lazy to cook.It’s thee yummiest ever.
    Shared on Twitter.


  40. Share on facebook, my favourite is always Kelloggy’s Corn Flakes because it gives my family a day free everydays with Kelloggy’s Corn Flakes, more healthy and recommended for daily use irrespective of your age, more energy at the end of the day.

  41. Oh my goodness 😍 😘😘😘😄😄😄💕💕💕 I never go without my bowl of All Bran Flakes (Kellogs) it’s the most important meal of the day 😀😀😀😀😍😍😍😍😍😍😍 and keeps me so regular 💛💛💛💙💙💙💜💜💜💚💚💗💗💗 I love the page and awesome giveaway 😀😀😀 hope to be a winner whoohoooo 😀

    1. Kelloggs Coco pops are my favorite especially after it has soaked the milk making it Chocolatey. Yum yum

  42. Love Special K as it is healthy and i feel great after start using it. I don’t feel gloated anymore and have regular bathroom breaks. Know what i mean ? Love it @matrixalive @thea kleynhaus Lennox

  43. I am a HUGE fan of their All Bran Flakes! It is literally my life! LOL — this hamper would be so amazing to win! I would definitely NOT share with anyone! :D

  44. My whole family loves Kellogg’s Corn Flakes
    Shared on Facebook and Twitter @XhosaCliqs

  45. For hubby and I its Kelloggs All Bran Flakes and my daughter’s preference is Kelloggs Corn Flakes..:)

  46. My family is Kellogg’s corn flakes crazy ….they have it with milk , or just plain as a snack and u use it in my heathy snack with raisins and nuts …shared on Facebook

  47. I love Kellogg’s All Bran Flakes, hubby loves the Corn Flakes and the little one goes mad for Coco Pops

  48. My favourite is Kellogs all bran flakes. But I don’t eat mine crunchy. I heat it up for a bit with sugar and milk and then enjoy it. :-)

  49. Love Cornflakes with cold milk, my fave brekkie from school days to now (@JellyBeanie4)

  50. All Bran Flakes are my favourite. Liked and shared on Facebook. Tweeted as well – @rumbarani

  51. I actually really like cornflakes it’s so good with hot or cold milk. Would really like to win this hamper. Shared on twitter my twitter handle is @b_balutto :)

  52. My favourite is the rice krispies cereal ~ I could just eat & eat & eat, with slices of bananas in it too. They’re Grrrreat !

  53. I love Special K,,, for breakfast or just a snack :)
    @JaxxLisa on twitter
    Jackie Katzen on FB

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