Play-Doh creations come to life with Touch Shape to Life Studio

Cara loves Play-Doh. But one thing she loves more, is her tablet. She loves her tablet more than most things. We really try to limit her tablet time, but that’s sometimes easier said than done. Play-Doh definitely had kids like Cara in mind when they developed the first app-enhanced Play-Doh experience. Hands-on play and digital play come together and it looks like so much fun! Check this out… it sounds awesome!!

Play-Doh Touch Shape to Life Studio

Play-Doh Touch Shape to Life Studio

Create a colourful world of interactive adventures where real world Play-Doh creations come alive in the digital world, in ways never before imagined.

Combining hands-on play with digital play, Play-Doh is introducing fans to even more interactive play adventures with the first app-enhanced Play-Doh experience – Play-Doh Touch Shape to Life Studio.

To start, simply download the Play-Doh Touch app (available on iOS and Android devices), fire up your imagination and shape a Play-Doh creation. Place this on the Shape to Life Studio and scan it with your tablet or smartphone.

Play-Doh Touch Shape to Life Studio

The creation will come to life on screen with fun animations and interactions, ready to explore. Create new virtual friends with the character stampers and watch as each new character unlocks their own unique world and personalities when scanned into the app.

Scan additional creations made with the action stampers to see the surprising effects they have on other creations in the app. Watch the characters dance, spin, float and more. Use different PlayDoh colours and see how that effect changes in the app.

Play-Doh Touch Shape to Life Studio

Keep imagining, shaping and scanning additional exciting creations with the cutters and tools to customise and enhance the Play-Doh virtual world.

When it’s time for the physical Play Doh creations to go back in the can, you can save your virtual creations in the app and bring them out to play, on your device, on another day.

The Touch Shape to Life Studio includes the studio setup, five digital character stampers, five digital action stampers, four tools, 15 cutters and seven cans of Play-Doh Modeling Compound in a variety of colours as well as instructions to get you started.

To learn more about how to interact with Touch Shape to Life studio watch the demonstration video. 

The Touch Shape to Life Studio will be available from Toys R Us, ToyZone, Toy Kingdom, Hamleys and other major retailers. You can also shop online at

Visit Play-Doh South Africa at, on Facebook: @PlayDohSouthAfrica or YouTube: Play-Doh South Africa.


Leave a Reply

Your email address will not be published. Required fields are marked *